RESOURCE LIBRARY 

WEBINARS, INTERVIEWS and PODCASTS

The State of Agile Sales, Part 1 - 15 July 2019

Business Agility Institute - YouTube

Webinar: ASPE Webinar on AME

May 2019

Selling is a Team Sport - 28 June 2019

Business Agility Webinar - YouTube

Podcast: Accenture/SolutionsIQ podcast - How to Sell Your Innovations

25 April 2019

Case Study: Expression Analysis – Agile Market Entry (AME)

May 2019

ORIGINAL ARTICLES

Agile Market Entry (AME) for Internal Projects (for the Business Analyst) 

LinkedIn Article (31 Jan 2019)

Agile Market Entry (AME) for Intrapreneurship

LinkedIn Article (16 Jan 2019)

A PERFECT HAND-OFF, Lean Startup to Agile Market Entry

LinkedIn Article (4 Jan 2019)

Commercial Launch, a Time of High Expectations and Greatest Risk

LinkedIn Article (16 Apr 2018)

A Better, Faster, Cheaper Commercial Launch

LinkedIn Article (10 May 2017)

The Myth of Innovation Failure

LinkedIn Article (4 Apr 2017)

The Missing Piece in Medtech Innovation

LinkedIn Article (21 Mar 2017)

Commercial Launch, a Time of High Expectations and Greatest Risk

LinkedIn Article (16 Apr 2018)

SUPPORTING ARTICLES

Leslie M, Holloway C. "The Sales Learning Curve". Harv Bus Rev. Jul/Aug 2006.

Chan Kim W, Mauborgne R. "Blue Ocean Strategy". Harv Bus Rev. Oct 2004.

Reichheld F. "The One Number You Need to Grow". Harv Bus Rev. Dec 2003.

The Start-Up Genome Report. Premature scaling

v 1.2. 2011.

Wortman C, Deustch W. "Entrepreneurial Selling". University of Chicago School of Business.